Certificate in English for Sales & Marketing – Level 3
€450

About this course
By the end of this you will:-
a) be able to Define your Client Profile and be able to Prospect New Customers
b) be able to Open a Sales Pitch , be able to Present yourself, your company its
products/services , be able to negotiate and write to a Proposal
c) be able to Confirm Terms and Conditions and to Close a Sale
d) be able to Define your Target Market and to Present Market Research Results and be able Organize and launch the Key Elements of a Marketing Strategy
e) be able to Present a Sales Report and Use Key Phrases to refer to Relevant Information
f) be able to Predict Future Performance
Syllabus
Unit 1 - Prospecting New Clients
a) be able to Define your Client Profile b) be able to Prospect New Customers c) be able to Make an Appointment with a Potential Client
Unit 2 - Making an Appointment with a Potential Client
Make an Outgoing Call and appointment with a potential client
Unit 3 - Opening a Sales Pitch
a) be able to Open a Sales Pitch b) be able to Present yourself, your company and product/service
Unit 4 - Negotiating
a) be able to Bargain b) be able to Write a Proposal
Unit 5 - Closing a Sale
a) be able to Confirm Terms and Conditions b) be able to Close a Sale
Unit 6 - Defining a Target Market for a Product, Service and Brand
a) be able to Define your Target Market b) be able to Present Market Research Results
Unit 7 - Organizing a Market Strategy
a) be able Organize the Key Elements of a Marketing Strategy b) be able to Launch a Marketing Strategy
Unit 8 - Managing an Advertising Campaign
a) be able Organize the Key Elements of a Marketing Strategy b) be able to Launch a Marketing Strategy
Unit 9 - Giving a Sales Presentation
a) be able to Present a Sales Report b) be able to Use Key Phrases to refer to Relevant Information
Unit 10 - Presenting a Sales Forecast
a) be able to Predict Future Performance b) be able to Use numbers, figures and percentages